The ROI Council and the Future of Online Video [podcast]
Mashable writes about social tv:
Break Media has been at the leading edge of online video entertainment in terms of both content development as well as monetization and producer rewards for a good while now - longer than a lot of the other players that see a lot of press in the Web 2.0 game. They’re leading again, as last week they announced the formation of the Online Video Advertising ROI Council.
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